GS MARCH MADNESS
Goldman Sachs brings the energy of tournament basketball to life through
an immersive activation built around competition, confidence, and the pursuit of the next big play. The experience transforms the intensity of March Madness into a physical and digital playground where employees can step onto the court, put their skills to the test, and experience what it feels like to compete under pressure. The pop a shot draws inspiration from basketball culture, leaderboards, and game-day graphics.
Software Used - PSD, Illustrator, After Effects
